Top Sportswear Shop Design Trends for 2025
As fitness and wellness continue to surge globally, sportswear stores are transforming into lifestyle hubs. According to McKinsey’s 2024 Activewear Report, global sales of activewear are projected to hit $547 billion by 2025, driven by innovation, sustainability, and immersive retail experiences.
To stay competitive, retailers must evolve their spaces. Below are the top sportswear retail shop design ideas for 2025, combining visual appeal, customer engagement, and functionality.
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1. Modern Athletic with a Tech Edge
- Style Theme: Modern Athletic with a Tech Edge
- Color Palette: Primarily black and grey with vibrant neon green accents.
- Display System: Features modular units for flexible product arrangement (apparel, footwear, equipment).
- Atmosphere: Professional, contemporary, and functional.
- Highlights: Energetic feel from neon accents, natural warmth from wooden elements, focus on adaptable merchandising.
- Relevance to 2025 Trends: Emphasizes flexibility and a modern aesthetic in sportswear retail.
merchandise and shopping experience. Wooden elements add a touch of natural warmth to the industrial aesthetic.
2. Modern Urban Sportswear & Skate Shop
This retail space showcases a modern urban sportswear and skate theme. The design features a predominantly dark and industrial aesthetic with a strong emphasis on clean lines and a spacious layout. Bright, dynamic lighting, including neon accents (often in yellow/gold), adds energy and visual interest.
The store clearly caters to both athletic apparel and skateboarding, with dedicated areas for clothing, shoes from major sportswear brands (like Nike, Adidas, New Balance, Puma, Kappa), and a prominent section highlighting skateboards and related gear.
The overall feel is contemporary, geared towards an active and urban lifestyle, blending the worlds of sports fashion and skateboarding culture.
3. Sustainable Fixtures & Recycled Materials
Eco-conscious customers are pushing brands to adopt sustainable retail design. In 2025, expect more stores to integrate recycled materials into their fixtures, such as reclaimed wood, recycled aluminum, and low-VOC paints.
At Penbo Display, we offer eco-friendly sports clothing store fixtures crafted with FSC-certified materials and green manufacturing processes.
♻️ Bonus Tip: Add sustainability messaging throughout your store with small signage showing your eco-friendly initiatives.
4. Modular Displays for Flexibility
With collections changing often—from yoga lines to cold-weather running gear—sportswear shops in 2025 demand modular display systems. These systems allow for easy product reconfiguration, seasonal rotations, and promotional flexibility.
Perfect for:
Pop-up zones for new product drops
Rotating accessory racks
Gender-neutral merchandising
🔗 Learn more about sports apparel shopfitting and how modularity can future-proof your retail layout.
5. Integrated Technology for Storytelling
Retail spaces are becoming digital storytelling platforms. Leading stores use large LED walls, AR experiences, and RFID-triggered screens to immerse customers in brand narratives and product features.
Use Cases:
Show videos of athletes using your gear in action
Offer QR codes that link to product specs or sustainability data
Launch gamified product discovery areas
Penbo Display can help integrate tech elements into your custom sportswear store design—from screen-ready wall fixtures to cable-concealed displays.
6. Boutique Vibes for Premium Activewear
High-end activewear brands like Alo Yoga and Lululemon are setting trends with boutique-style retail environments. For brands in this space, 2025 designs emphasize luxury minimalism.
Features to Consider:
Plush seating near fitting areas
Custom display pedestals with lighting
Neutral-tone shelving and glass cabinets
🧘 Boutique-style displays work especially well for premium yoga wear and eco-conscious collections.
7. Gender-Neutral and Inclusive Layouts
Modern consumers expect inclusive retail environments. Design your store to be welcoming to all, regardless of gender, size, or identity.
Best Practices:
Use unisex mannequins and signage
Display products based on activity (e.g., running, hiking), not gender
Offer inclusive sizing sections with easy visibility
Inclusivity is a cornerstone of forward-thinking activewear store interior design and builds customer trust and loyalty.
8. Branded Wall Fixtures & Zone Segmentation
Clear, bold branding is a must in 2025. Use custom branded wall fixtures to segment the store by activity (e.g., performance running, lifestyle, recovery) while enhancing visual hierarchy.
Penbo Display offers branded fixture design services as part of our sports apparel shopfitting solutions.
🔗 View our range of sports clothing store fixtures designed to boost visual storytelling and in-store navigation.
Why Partner with Penbo Display?
At Penbo Display, we specialize in designing and manufacturing custom sportswear store fixtures that reflect modern retail trends and brand identities. Our global clients benefit from:
Full-store interior design consulting
Custom modular and tech-integrated fixtures
Eco-conscious material sourcing
Wholesale production and worldwide shipping
Whether you’re opening a flagship store or upgrading a local fitness boutique, we offer complete support from concept to installation.
🛠️ Start your next store transformation: Request a Free Design Proposal
Final Thoughts
Sportswear stores in 2025 are more than retail spaces—they’re immersive, flexible, and customer-centric environments. With the right design, you can drive engagement, boost conversions, and reinforce brand identity.
Ready to transform your store with modern design and professional sports apparel shopfitting? Let Penbo Display help you build the perfect space.
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We are a manufacturer of display products established in 1995 in Guangzhou, China. We specialize in a wide range of retail store fixtures,including display case,showcase,racks,counters,stands , etc. Providing customers with one-stop merchandising solutions.
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